Sierra Trading Post began in 1986 as a mail-order catalog in Reno, Nevada, selling brand-name outdoor gear at a discount. It moved to Cheyenne, Wyoming in 1992, went online in the late 1990s, and was bought by The TJX Companies, the owner of T.J. Maxx and Marshalls, in 2012. Today it trades simply as Sierra at …

The Sears catalog ran for 105 years. When it was discontinued in January 1993, it was the longest-running general merchandise catalog in American retail history. At its peak in the mid-twentieth century, the Sears "Big Book" was the largest circulation periodical in the United States — not a magazine, not a newspaper, …